Snoball is a free platform to enable users to give to whom they want, how they want. Users (individuals, companies, or nonprofits) create "Snoballs" - giving guidelines that specify how they want to give and to whom. These Snoballs can be shared and adapted by other users, creating a “snoball effect” for giving.
Watching the Bowl Championship Series? Give Money to Your Favorite Charity at the Same Time! via The Huffington Post
With the televised Army-Navy game recently, college football fans had some very new options. Of course as always, they could enjoy watching the game; root for their team; and eat and drink themselves silly. But this year, they could also give to Toys for Tots or Operation Gratitude at the same time.
If their team won (or even if it didn't), they could designate a penny, quarter, dollar or more to one of those two charities or another of their choosing entirely, based exclusively on a set of almost unlimited parameters they designate.