Snoball is a free platform to enable users to give to whom they want, how they want. Users (individuals, companies, or nonprofits) create "Snoballs" - giving guidelines that specify how they want to give and to whom. These Snoballs can be shared and adapted by other users, creating a “snoball effect” for giving.
Two years after the devastating 7.0-magnitude earthquake that hit off the coast of Port-au-Prince, Haiti, celebrities with major Twitter and Facebook followings are joining in the “HAITI: Aid Still Required” online campaign.
The campaign announced its partnership Thursday with Internet giving platform Snoball.com, in an effort to reawaken global concern for the ongoing crisis in Haiti and raise money through online donations.