Snoball is a free platform to enable users to give to whom they want, how they want. Users (individuals, companies, or nonprofits) create "Snoballs" - giving guidelines that specify how they want to give and to whom. These Snoballs can be shared and adapted by other users, creating a “snoball effect” for giving.
It's not unheard of for sports fans to buy a round of drinks for the bar when their team wins. But why not transfer the generosity of that beer-splattered exuberance to charity instead? Snoball, a new micro-donation platform, makes it easy to link small, charitable gifts to the accomplishments of your favorite teams—or, for sports agnostics, other everyday activities.